Keeblers Iconic Hollow Tree in NYC

To celebrate Keebler’s new E.L. Fudge Choco Vanilla Cookies, Ernie the Elf and his friends are bringing the magic of the iconic Hollow Tree to the streets of the Big Apple for the first time ever. Visitors who stop by the Hollow Tree will have a chance to sample the new E.L. Fudge Choco Vanilla Cookies straight from the source of the elf-sized windows. To get there, keep an eye out for elf-sized footprints and follow the smell of fudge in the air that will lead you to the Hollow Tree.